Internet service standards

Traffic statistics

We gather statistics on website visits, for example number of pages viewed and length of visits, to understand how the site is being used. This helps us to improve the information and services we offer to you online.

In the table below you can see statistics for the previous year, with two measures being shown:

  • a page view is recorded each time a particular webpage is loaded from any machine by any user
  • 'unique users' refers to the number of people on distinctly identifiable machines (computers) who visited the website during a month. As far as possible, repeat visits by the same machine are not counted.

Indexing agents such as search engine indexers are excluded from counts of page views and unique users.

Monthly traffic statistics for the previous year
Year Month Page Views Unique Users
2015 Jan 998,395 207,089
2014 Dec 741,862 165,838
Nov 860,192 184,674
Oct 1,006,847 209,746
Sep 2,340,102 392,590
Aug 1,127,594 243,472
Jul 979,041 209,035
Jun 946,644 207,111
May 1,076,245 237,262
Apr 971,170 223,895
Mar 988,589 218,078
Feb 862,395 188,641
Jan 1,048,958 217,505